FirstTouch raises $3.9M to kill the black box of social.

Led by Resolute VC and Data Point Capital, with the founders who built the last era of GTM.

Dharmesh ShahCo-founder, HubSpot
Andrew BialeckiFounder, Klaviyo
Ed HallenFounder, Klaviyo
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The problem

LinkedIn is where sales actually happens.

It's where your buyers are. It's where meetings get booked.

But it's a black box. No one can

Action it ?One tab at a time.
Track it ?Lost in the DMs.
Report it ?Missing from the CRM.
Attribute it ?Zero pipeline credit.
The social toolkit

How we killed the black box.

Action

Run LinkedIn from anywhere.

HubSpot workflows, AI agents, or your own product.

‹ Back to workflowsDemo requests Review and publish
File⌄Edit⌄SettingsView⌄Help⌄
Integrated appsInstall app
▼FirstTouch
Send message
Send InMail
View profile
Check connection status
Send connection request
Enroll Contact into FirstTouch flow
Trigger enrollment for contacts
When this happens
Group 1
Demo request form has been submitted any number of times anytime
Re-enroll offDetails
+
1. Check connection status
Check if Contact owner is connected on social.
= Connected
+
2. Send message
Send a message from Contact owner.
= Not connected
+
3. Send connection request
Add a connection request from Contact owner to your outreach queue.
Track

Every touch on the contact record.

Comment, DM, reply, meeting. All in HubSpot.

Search HubSpotJR
OverviewActivitiesIntelligence
ActivityNotesEmailsCallsTasksMeetings
October 2026
Meeting booked by Maya ChenOct 2 at 1:55 PM
FirstTouch demo · Thu, Oct 8, 2:00 PM · 30 min
inLinkedIn reply from Maya ChenOct 2 at 1:47 PM
“Would love to see it. Free Thursday afternoon?”
Logged by FirstTouch
inLinkedIn message sent by Jordan R.Oct 2 at 11:02 AM
“Saw your comment on attribution. Happy to show you how teams like yours track it.”
Logged by FirstTouch
inLinkedIn comment by Maya ChenOct 2 at 9:14 AM
Commented on Jordan's post: “This is exactly our attribution problem.”
Logged by FirstTouch
Attribute

Social, finally in your reports.

Meetings, pipeline, and revenue credited to social.

Search HubSpotJR
DashboardsSocial attribution ⌄
ShareActions ⌄Add content
Date range: This quarterOwner: AllOriginal source: All
Meetings booked from social⋯
126
▲ 38% vs last quarter
Social-sourced pipeline⋯
$2.1M
▲ 52% vs last quarter
Closed won from social⋯
$540K
▲ 27% vs last quarter
Deal amount by original source⋯
Social$2.1M
Organic search$1.4M
Paid search$0.9M
Email marketing$0.6M
Direct traffic$0.4M
Social pipeline by month⋯
JulAugSepOct
Example data
How it works

From trigger to revenue.

  1. 1Trigger

    From a HubSpot workflow, an AI agent, or your app.

  2. 2Act

    LinkedIn actions from the right rep. Approved and rate-safe.

  3. 3Track

    Every touch and reply lands on the contact record.

  4. 4Attribute

    Meetings, pipeline, and revenue credited to social.

SOC 2 Type II certifiedHuman-in-the-loop approvalsRate-safe by designNative CRM attribution
Customers

Revenue teams run social on FirstTouch.

Case study

CustomGPT gets 40% more qualified opportunities

“Before FirstTouch, we really didn't have visibility into who our leads were.”Abhi, Head of Sales, CustomGPT
Read the story →
40%more qualified opportunities
~25meetings per month
30%close rate
43%LinkedIn reply rate

OpenRouter, Rocketlane, ShipHero and hundreds more run social on FirstTouch

ShipHero
RB2B
Supered
Everstage
AskElephant
Haven
Nobl9
PostPilot
Hapily
Metadata.io
300+ revenue teams★★★★★ on HubSpot MarketplaceSOC 2 Type II certified

Open the black box.

See what social is really doing for your pipeline.

Get a demo